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Social Norms: An Underestimated and Underemployed Lever for Managing Climate Change

Social Norms: An Underestimated and Underemployed Lever for Managing Climate Change

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An examination of how social norms influence pro-environmental behavior and under what circumstances these strategies either succeed or backfire.

Date: 2008

Author:

Authors: Noah Goldstein, Robert Cialdini, Vladas Griskevicius

Organization: International Journal of Sustainability Communication

Strategic Approach: Evaluation

Type: General Resource

Author: Noah Goldstein, Robert Cialdini, Vladas Griskevicius

Organization:

Organization: International Journal of Sustainability Communication

Strategic Approach: Evaluation

Type: General Resource

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