TV Meteorologists as Local Climate Change Educators

Resource Author: Joe Witte

A study on the influence of weathercasters on public understanding of local climate impacts and extreme weather conditions.  
This article promotes the understanding of local impacts of climate variability, extreme weather conditions, and climate change.
This survey of American TV weathercasters delves into the views of these influential local representatives on perceptions of climate change and local impacts.
A study from George Mason University’s Center for Climate Change Communication finds that TV weather reporters are trusted messengers for information on climate change.   WHY YOU SHOULD TAKE A LOOK: The messenger is just as important as the message when you’re trying to communicate, especially when you’re trying to get people to change. Researchers...
How should scientists communicate climate risks to a skeptical public and how can policymakers plan for adaptation, mitigation and development in the face of uncertainty?   On March 28, 2012 researchers and communication experts gathered to discuss the connection between recent extreme weather events and climate change. The event, co-sponsored by the Rutgers Initiative on Climate...