The terms ‘global warming’ and ‘climate change’ are pretty interchangeable in most articles, but what if your choice of words changes the way people react? WHY YOU SHOULD TAKE A LOOK We all strive to communicate effectively about global warming through knowing our audience, and having values-based conversations. This research can tell you whether it’s...

A national survey of adults who identify as Republican or Republican-leaning Independent on their beliefs and opinions about energy and climate-related issues.