How to be persuasive on climate Resource Type: Polling & Social ScienceCommunicating and connecting with ecoAmerica. Publication Date: 2014Author(s): Ezra MarkowitzGabriel HarpCaroline HodgeOrganization: ecoAmericaCREDResource Category: Social and Behavior ChangeFraming and MessagingTHEORIES OF CHANGEPUBLIC ENGAGEMENT STRATEGIESTags: Behavior changeFramingpublic engagementTheory of change